ALBUM ARTWORK    Creative DirectionHeard Well

At Heard Well, where I served as the Art Director, I had the incredible opportunity to create over 60+ album and playlist artworks, each uniquely designed to capture the essence of the influencers' curated playlists. My work extended beyond just the visuals; I was responsible for creating comprehensive advertisement rollouts that included influencer videos discussing their playlists and animating the artwork to bring it to life. 

These engaging playlists, available on Apple Music and Spotify, allowed fans to discover new music while providing a platform for our influencers and the artists they support to thrive. My contributions helped Heard Well's releases trend on top charts, gain recognition in major publications, and accumulate over 50+ million streams.